State of the industry speech lightfair 2019

LED Sales Decrease, but New Era of Growth May be Near

May 22, 2019

State of the industry session is big draw for attendees again this year.

Lightfair’s annual state of the industry presentation always offers a good snapshot of key market trends and the next wave of sales opportunities. It proved popular again this year, as it was standing-room only throughout the session on May 22.

Some attendees may have been surprised that presenters said sales of LEDs were showing signs of moderating over the next few years because the first wave of retrofit work is now complete. They quoted several different market studies that said the LED market is showing some signs of maturation, and said newer technologies like IoT, horticulture and the trend toward light & health now coming on the scene are not yet driving sales on the same scale as the first wave of LED retrofits.

Paula Ziegenbein, senior designer for Hartranft Lighting Design, said not as many new LED products are being introduced as in the past. She said one example of this trend is the declining number of entries over the past year for both Lightfair’s LFI Innovation Awards and the IES Progress Report.

Mark Lien, a regular presenter for the annual Lightfair Industry Update and the industry relations manager for the Illuminating Engineering Society (IES), focused on future technological trends that could impact the lighting market. He was particularly enthusiastic about the potential for augmented reality in the lighting market and said the newest generation of augmented reality glasses may one day become common in business meetings. These devices have apparently come a long way since Google’s first version of glasses, which never quite gained traction. Lien said that with the new augmented reality glasses, for example, you could be in a business meeting and have an attendee bio pop up in a small screen in the corner of the glasses so you would have more background on who’s at the meeting.

Lien also said lighting manufacturers will have to closely monitor data security for wireless lighting systems as hackers learn to use these systems as entry points into a company’s computer system. He did say that LFI technology — where light is used to transmit and receive data — may offer some exciting possibilities in data security because of the difficulty in hacking light waves.

About the Author

Jim Lucy | Editor-in-Chief, Electrical Wholesaling & Electrical Marketing

Over the past 40-plus years, hundreds of Jim’s articles have been published in Electrical Wholesaling, Electrical Marketing newsletter and Electrical Construction & Maintenance magazine on topics such as electric vehicles, solar and wind development, energy-efficient lighting and local market economics. In addition to his published work, Jim regularly gives presentations on these topics to C-suite executives, industry groups and investment analysts.

He launched a new subscription-based data product for Electrical Marketing that offers electrical sales potential estimates and related market data for more than 300 metropolitan areas. In 1999, he published his first book, “The Electrical Marketer’s Survival Guide” for electrical industry executives looking for an overview of key market trends.

While managing Electrical Wholesaling’s editorial operations, Jim and the publication’s staff won several Jesse H. Neal awards for editorial excellence, the highest honor in the business press, and numerous national and regional awards from the American Society of Business Press Editors. He has a master’s degree in communications and a bachelor’s degree in journalism from Glassboro State College, Glassboro, N.J. (now Rowan University) and studied electrical design at New York University and graphic design at the School for Visual Arts.