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Vantage and PureEdge Lighting Form Strategic Alliance

April 27, 2022
Alliance brings together Vantage lighting controls and PureEdge lighting systems, creates dealer profit promotion with a 5% discount on projects featuring both brands.

Legrand’s Building Control Systems (BCS) division announced its Vantage brand has formed a strategic alliance with PureEdge Lighting. The alliance pairs Vantage's customizable lighting controls with PureEdge's tunable white, ranging from 2,200K to 6,500K, RGB, and RGB+TW (tunable white) lighting systems.

PureEdge Lighting has been in the lighting industry for more than two decades, bringing recessed 5/8 in. drywall lighting systems to the forefront for both residential and commercial applications. Controlling the lights is a crucial element of a versatile and easy-to-use lighting system.

“With today’s intense focus on incorporating innovative and tunable lighting fixtures, the control solution needs to be anything but ordinary," said Amy Hahne, president of Vantage at Legrand, North America. "PureEdge Lighting’s portfolio truly stands out in this space, and with this alliance, integrators have Vantage’s control solutions that are just as noteworthy and up to the task of dialing in the perfect lighting environment."

As part of this alliance, Vantage Controls and PureEdge Lighting have also introduced the 5+5 Dealer Profit Promotion (DPP). With DPP, projects featuring both Vantage and PureEdge products will receive a 5% discount from both brands when an order is placed. To qualify for the promotion, which runs to July 1, 2022, projects must be registered by a dealer or sales rep.

“As a lighting engineer, designer, and master electrician, I am constantly pursuing beautiful design with exceptional functionality,” said Gregory Kay, owner and CEO of PureEdge Lighting. “PureEdge strives to give designers the tools they need to light amazing spaces, and lighting controls are an important element in creating the experience when one enters a space. Partnering with Vantage is one more way we can assist users of our lighting systems,” 

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