On Nov. 10, 2008, the national “Counterfeits Can Kill” awareness campaign rolled out with great fanfare. A joint effort from the National Electrical Manufacturers Association (NEMA); its nonprofit educational arm, Electrical Safety Foundation International (ESFI); and the National Electrical Contractors Association (NECA), the program comprised an informational website and video testimonials from electrical industry luminaries. Its goals were simple: to bring attention to the ...

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