Cooper launches two Web sites for a new product
Aug 24, 2004 9:52 AM
One site aimed at the trades, the other geared toward consumers
Cooper Wiring Devices recently launched two Web sites to supports its Aspire design system of contemporary-styled wiring devices. One site introduces the line to the trades, and the other is for consumers.
The trade site, marketing.cooperwiringdevices.com/aspire/, provides a link to the catalog of 45 electrical devices that make up the line. It also gives a link to the product line’s upgrade program, in which the company will give qualified professionals a free upgrade product sample display for a model home or consumer pamphlets.
The consumer site, consumer.cooperwiringdevices.com/aspire/, features photos that show the products individually and in room installations, as well as a link to the product catalog and product descriptions.
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