Sarasota, Fla.-based Clockwork Home Services, Inc. recently rolled out its Mister Sparky brand into the electrical services and repair sector of the home services franchising industry. In the United States, Mister Sparky will be branded as “Mister Sparky Electrical” and marketed as “Mister Sparky: America’s On-Time Electrician" and is projected to have a run rate of approximately $50 million by the end of 2007.

"With the national roll-out of our Mister Sparky franchise, Clockwork is expanding its scope of services in the home services sector to position the company as the de facto leader in plumbing, heating, electrical, and air conditioning services to the consumer marketplace,” says Jim Abrams, CEO, Clockwork Home Services, Inc.